Blog – OAKland in the news

You can find here our blog with several articles concerning our fields of intervention, business data, education, cybersecurity, DPO … We publish frequently, stay tuned to be aware of the actuality !

The key role of enterprise data flow management

In an increasingly digitized world, companies face constant challenges to remain competitive. The key to success often lies in their ability to analyze and exploit data effectively. Here, we explore how skilful management of data flows…

Optimizing the customer experience through data mining

Transforming the customer experience becomes a reality thanks to the intelligent use of data. Unrivalled personalization, anticipation of market trends and enhanced satisfaction are now within reach…

Innovative data monetization strategies to maximize revenues

In a digital world where data is comparable to a priceless treasure, mastering and exploiting business models dedicated to data monetization is proving crucial for companies in their quest for innovation and competitiveness…

Optimizing strategic decisions with data analysis tools

In the information age, the ability to correctly analyze and interpret data can define the success or failure of a business strategy. Explore the essential data analysis tools for decision-makers in 2024, offering valuable insights to improve decision-making and drive innovation…

Mastering data compliance in the RGPD era and beyond

In a world where the protection of personal data is becoming increasingly crucial, understanding and complying with the General Data Protection Regulation (GDPR) is essential for any company operating in the European Union or processing data from European residents…

On the road to efficient system and data integration

In an ever-changing digital world, successful systems and data integration is more crucial than ever to business success. This article highlights 2024’s leading practices and strategies, ensuring an effective fusion between technologies and…

Big data management for businesses

With the volume, speed and variety of data constantly increasing, companies are facing major challenges in managing big data. The major obstacles to effective management of massive data are numerous…

RGPD training – Reducing risks and managing security breaches

In a digital ecosystem where security threats abound, in-depth employee training on the General Data Protection Regulation (GDPR) is crucial. Learn how solid RGPD learning within your teams can significantly reduce…

Data cycle management for effective access rights compliance

In the digital age, where regulatory compliance is paramount, effective data cycle management is essential for companies wishing to respond nimbly to rights exercises. Find out more about essential practices…

Business intelligence optimization: how data drives business performance and efficiency

In a world where data reigns supreme, understanding and using key performance indicators is essential for any company wishing to optimize its performance and efficiency. Discover how the strategic exploitation of data can be transformed into a…

Reinventing CRM strategy: the vital role of up-to-date contact and company data

Dive into the heart of customer relationship management (CRM) and discover how constantly updated contact and company data can become your most valuable asset. The quality and freshness of this information isn’t just a detail…

Master SRM with up-to-date contact and company data

Leveraging up-to-date contact and company data is crucial to boosting your Supplier Relationship Management (SRM). Explore the influence of quality data on your strategic decisions…

Using data to evaluate goalkeeper performance 

The role of the goalkeeper within the team is becoming increasingly important in modern football. Changes to the laws of the game and tactical developments introduced by certain coaches mean that goalkeepers are developing along new lines…

Fundraising in higher education: issues and challenges

We may have started later than our Anglo-Saxon neighbours, but fundraising through patronage is now widespread among public and private higher education institutions. Faced with this new race for donations, what can you do to have the best chances of attracting patrons ?

GDPR : A business asset for SMEs ?

All companies must be GDPR compliant. In the first instance, this is a question of legality. But for SMEs, it is also a real opportunity to make themselves known to large companies. If they are GDPR compliant, they have a better chance of being listed with purchasing departments, thus gaining an image of trust, regulatory conformity and reliability…

Data valuation – What about unstructured data?

When you consider that data represents one of the most important business opportunities for companies today, you may have good reason to question its relevance when this opportunity is assessed using only 20% of what data really represents for a company…

Business Data – A source of inspiration…

It is no longer a mystery that data has become a veritable goldmine for businesses. The concern is that we are too used to looking at this benefit purely from a marketing perspective. Yet this is only a tiny fraction of the potential of data…

For your company influence and success…

More than ever OAKland Group teams are beside you to have your data bringing the best, for your company influence and success.
Guiding you in this journey is our mission, our passion.
We wish you a great year 2022 and beautiful achievements.

ESG – Clear treatment of data as part of responsible financial operations

A wind of renewal has strengthened during the year 2020 in the investment funds world, in the course of a health crisis that has clearly enlightened certain levels of awareness. This beneficial wind is due to the accelerated consideration of ESG criteria, for Environmental-Social-Governance, in the sphere of investors…

Teleworking, bring your own device, shadow it, returning to the office… are you prepared to manage a data breach?

With the current pandemic, an unprecedented wave of cybercrime is flooding the entire world, with a major risk of Data Breaches in the form of theft, corruption, or hijacking of critical data. To take stock of this unprecedented situation, as an expert specialist in Data Privacy and Data Protection, we along with AUSY group’s cybersecurity division, present our views on the current situation…

Reliable and resilient infrastructure for AI

As part of its digitalisation plan, our client (one of the world leader in temporary work) wanted to set up a widely accessible online recruitment service. This was a major challenge as the service had to be able to address almost 65,000 requests…

You will survive!

Charles Darwin mentioned that “it is not the strongest of the species that survive, nor the most intelligent. It is the one that is most adaptable to change”. This quote could not be more appropriate to the current business panorama…

OPTIMIZE YOUR SALES, FOCUS ON APPROPRIATE LEADS

Sales teams are wasting time, effort and money on leads with low probabilities of success. The big challenge is to identify the relevant leads where to put attention. Data science combined with a good and actual data set…

HOW TO RETAIN CUSTOMERS IN THESE CRITICAL TIMES?

Due to Covid-19, customer behaviors have changed. Unfortunately, the consumers are today in an uncertain situation and the priorities are no more the same as before. The obvious consequence is a direct impact on the churn rate…

Why OAKland?

Our journey began when TechAgency started and put into practice our principles, methodologies and platforms enabling companies to achieve better performance from their data assets.
Our experience demonstrates that decision-makers demand combined solutions incorporating data strategy…

As many we are, stronger we are

Whatever the size, the market, or the country of a company, Data is a major challenge from its business, compliance and patrimony perspective, or just to exist.
Facing an important business demand, TechAgency became an international group…

Stranger in the night

Incognito

Digital Way

The Good Old Times

Data Inside

Every enterprise owns a data potential

Majority of entrepreneurs, investors, senior executives consider the enterprise data they manipulate to fulfil core activities as both reflecting and supporting the reality of their daily operations. Could be as well for them the way to monitor operations efficiency, and sometimes a source of product and service improvements…

Born to be alive

Pressure

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