Blog – OAKland in the news
You can find here our blog with several articles concerning our fields of intervention, business data, education, cybersecurity, DPO … We publish frequently, stay tuned to be aware of the actuality !
How do you build a data architecture that is resilient to cyber attacks?
A resilient strategy is essential to protect your data and ensure business continuity in the event of an incident.
New roles in data management: chief data officer and future trends
In a context where data is taking on a strategic role, roles such as chief data officer are emerging to transform governance and…
Automating data management using machine learning
Find out how this technology is revolutionizing data management, enabling businesses to improve their agility and performance.
Data strategy trends for 2025: anticipating the future of business
Discover the key data strategy trends for 2025, where AI, data governance, and …
Protecting sensitive data: advanced anonymization techniques
This article explores sophisticated techniques for ensuring data confidentiality and protection in an ever-changing digital environment.
The role of data in ESG management: environmental, social and governance issues
As environmental, social and governance (ESG) concerns become increasingly crucial, data plays a central role in ESG management and…
DataOps: improving collaboration between data and engineering teams
DataOps can transform development processes, improve data quality and accelerate project delivery cycles…
Data monetization: how to turn your data into a source of revenue
Data monetization has become a key strategic opportunity for companies seeking to maximize…
The impact of data protection laws around the world: issues and prospects
Learn more about the impact of different data protection laws around the world, such as the RGPD in Europe, and their consequences for businesses and citizens.
The benefits of cybersecurity certification for businesses: securing and optimizing your operations
Achieving cybersecurity certification offers businesses a multitude of benefits, from enhanced protection against cyberattacks to improved…
How businesses are adapting to the cloud: security and data management issues
This article explores the main obstacles, including compliance with strict regulations, protection of sensitive data and implementation of secure technologies.
Optimizing operational processes with data
Optimizing operational processes is essential to the competitiveness of modern…
Data management challenges in regulated industries
This article explores the main obstacles, including compliance with strict regulations, protection of sensitive data and implementation of secure technologies.
Preventing data leaks: best practices and solutions
Discover the essential strategies such as encryption, access management and employee awareness to protect your sensitive information.
Creating a data culture in your company: the keys to success
Discover how to develop a data culture within your company to drive innovation and informed decision-making. This article explores effective strategies for…
Boost your data governance with these essential tools
Discover the essential tools for transforming and optimising data governance in 2024. This article explores the best solutions for ensuring the management, security and compliance of your data, while…
The importance of artificial intelligence in data management in 2024
Explore how artificial intelligence is revolutionising data management in 2024, offering advanced analytics, increased automation and predictive metrics. This article details the ways in which AI is enabling businesses to process and…
Revolutionizing customer service in 2024: the transformative role of data
Discover how data is transforming customer service in 2024, making interactions more personalized, efficient and predictive. This article explores the innovative ways in which…
The power of data in digital transformation: key strategies for businesses in 2024
Explore the crucial role of data in the digital transformation of businesses in 2024. This article guides you through effective strategies for using data to improve…
Data risk management strategies in 2024: How are large companies securing their information?
Find out what advanced methods large enterprises are using to manage data risk in 2024. This article explores the key cybersecurity, regulatory compliance and information governance strategies that…
Blockchain and data management: exploring the possibilities for the future
Blockchain is fast becoming a key technology for the future of data management, offering enhanced security, increased transparency and unprecedented operational efficiency. This article explores how…
Optimal management of customer data: the key to targeted, high-performance marketing in 2024
Accurate management of customer data is crucial to deploying effective, targeted marketing campaigns. This article looks at how businesses can use customer data to refine their marketing strategies, increase the…
Maximizing data efficiency for SMEs: key strategies for 2024
In a world where data has become the beating heart of every business, small and medium-sized enterprises (SMEs) need to fully exploit this potential to stay competitive. This article explores essential strategies for maximizing data efficiency within SMBs, offering a practical guide to turning raw data into strategic insights and concrete action. Discover how to…
The Importance of Data Quality in Data Flow Management
The crucial importance of data quality in optimizing data flows is highlighted. Reliable and precise data improve decision-making, boost operational efficiency, and support business development strategies. Enhancing data quality is vital to…
What are the industry strategies and best practices for mastering data flows?
Companies in a variety of sectors face unique challenges when it comes to managing data flows. Discover common obstacles and proven strategies for effective data management…
The key role of enterprise data flow management
In an increasingly digitized world, companies face constant challenges to remain competitive. The key to success often lies in their ability to analyze and exploit data effectively. Here, we explore how skilful management of data flows…
Optimizing the customer experience through data mining
Transforming the customer experience becomes a reality thanks to the intelligent use of data. Unrivalled personalization, anticipation of market trends and enhanced satisfaction are now within reach…
Innovative data monetization strategies to maximize revenues
In a digital world where data is comparable to a priceless treasure, mastering and exploiting business models dedicated to data monetization is proving crucial for companies in their quest for innovation and competitiveness…
Optimizing strategic decisions with data analysis tools
In the information age, the ability to correctly analyze and interpret data can define the success or failure of a business strategy. Explore the essential data analysis tools for decision-makers in 2024, offering valuable insights to improve decision-making and drive innovation…
Mastering data compliance in the RGPD era and beyond
In a world where the protection of personal data is becoming increasingly crucial, understanding and complying with the General Data Protection Regulation (GDPR) is essential for any company operating in the European Union or processing data from European residents…
On the road to efficient system and data integration
In an ever-changing digital world, successful systems and data integration is more crucial than ever to business success. This article highlights 2024’s leading practices and strategies, ensuring an effective fusion between technologies and…
Big data management for businesses
With the volume, speed and variety of data constantly increasing, companies are facing major challenges in managing big data. The major obstacles to effective management of massive data are numerous…
RGPD training – Reducing risks and managing security breaches
In a digital ecosystem where security threats abound, in-depth employee training on the General Data Protection Regulation (GDPR) is crucial. Learn how solid RGPD learning within your teams can significantly reduce…
Data cycle management for effective access rights compliance
In the digital age, where regulatory compliance is paramount, effective data cycle management is essential for companies wishing to respond nimbly to rights exercises. Find out more about essential practices…
Business intelligence optimization: how data drives business performance and efficiency
In a world where data reigns supreme, understanding and using key performance indicators is essential for any company wishing to optimize its performance and efficiency. Discover how the strategic exploitation of data can be transformed into a…
Reinventing CRM strategy: the vital role of up-to-date contact and company data
Dive into the heart of customer relationship management (CRM) and discover how constantly updated contact and company data can become your most valuable asset. The quality and freshness of this information isn’t just a detail…
Master SRM with up-to-date contact and company data
Leveraging up-to-date contact and company data is crucial to boosting your Supplier Relationship Management (SRM). Explore the influence of quality data on your strategic decisions…
Using data to evaluate goalkeeper performance
The role of the goalkeeper within the team is becoming increasingly important in modern football. Changes to the laws of the game and tactical developments introduced by certain coaches mean that goalkeepers are developing along new lines…
Fundraising in higher education: issues and challenges
We may have started later than our Anglo-Saxon neighbours, but fundraising through patronage is now widespread among public and private higher education institutions. Faced with this new race for donations, what can you do to have the best chances of attracting patrons ?
GDPR : A business asset for SMEs ?
All companies must be GDPR compliant. In the first instance, this is a question of legality. But for SMEs, it is also a real opportunity to make themselves known to large companies. If they are GDPR compliant, they have a better chance of being listed with purchasing departments, thus gaining an image of trust, regulatory conformity and reliability…
Data valuation – What about unstructured data?
When you consider that data represents one of the most important business opportunities for companies today, you may have good reason to question its relevance when this opportunity is assessed using only 20% of what data really represents for a company…
Business Data – A source of inspiration…
It is no longer a mystery that data has become a veritable goldmine for businesses. The concern is that we are too used to looking at this benefit purely from a marketing perspective. Yet this is only a tiny fraction of the potential of data…
For your company influence and success…
More than ever OAKland Group teams are beside you to have your data bringing the best, for your company influence and success.
Guiding you in this journey is our mission, our passion.
We wish you a great year 2022 and beautiful achievements.
ESG – Clear treatment of data as part of responsible financial operations
A wind of renewal has strengthened during the year 2020 in the investment funds world, in the course of a health crisis that has clearly enlightened certain levels of awareness. This beneficial wind is due to the accelerated consideration of ESG criteria, for Environmental-Social-Governance, in the sphere of investors…
Teleworking, bring your own device, shadow it, returning to the office… are you prepared to manage a data breach?
With the current pandemic, an unprecedented wave of cybercrime is flooding the entire world, with a major risk of Data Breaches in the form of theft, corruption, or hijacking of critical data. To take stock of this unprecedented situation, as an expert specialist in Data Privacy and Data Protection, we along with AUSY group’s cybersecurity division, present our views on the current situation…
Reliable and resilient infrastructure for AI
As part of its digitalisation plan, our client (one of the world leader in temporary work) wanted to set up a widely accessible online recruitment service. This was a major challenge as the service had to be able to address almost 65,000 requests…
You will survive!
Charles Darwin mentioned that “it is not the strongest of the species that survive, nor the most intelligent. It is the one that is most adaptable to change”. This quote could not be more appropriate to the current business panorama…
OPTIMIZE YOUR SALES, FOCUS ON APPROPRIATE LEADS
Sales teams are wasting time, effort and money on leads with low probabilities of success. The big challenge is to identify the relevant leads where to put attention. Data science combined with a good and actual data set…
HOW TO RETAIN CUSTOMERS IN THESE CRITICAL TIMES?
Due to Covid-19, customer behaviors have changed. Unfortunately, the consumers are today in an uncertain situation and the priorities are no more the same as before. The obvious consequence is a direct impact on the churn rate…
Why OAKland?
Our journey began when TechAgency started and put into practice our principles, methodologies and platforms enabling companies to achieve better performance from their data assets.
Our experience demonstrates that decision-makers demand combined solutions incorporating data strategy…
As many we are, stronger we are
Whatever the size, the market, or the country of a company, Data is a major challenge from its business, compliance and patrimony perspective, or just to exist.
Facing an important business demand, TechAgency became an international group…
Every enterprise owns a data potential
Majority of entrepreneurs, investors, senior executives consider the enterprise data they manipulate to fulfil core activities as both reflecting and supporting the reality of their daily operations. Could be as well for them the way to monitor operations efficiency, and sometimes a source of product and service improvements…
